Self-funded tradeshows ... Too much travel ... Social media and events
Hello. I'm Rob Murphy, chief marketing officer for MC².
Have you been curious about conducting your own tradeshow? Have you doubted the claim that these events can be self-funding? Find out in this month's feature article how getting partners on board for a shared experience can pay off big for everyone, especially your company. MC²'s Southeast Division President Dennis Church reveals how to produce a fiscal and marketing blockbuster.
If you've been given a lot of extra responsibilities that frequently put you out on the road, how do you keep on top of your regular duties? See what our readers have to say. These days, everybody seems to be "tweeting" and "Facebooking" to stay in touch with friends. But are social media sites a good idea for promoting events? One of your peers would like to know.
Respond to this dilemma or take our one-minute survey, and we'll enter your name into a drawing for a gift certificate for a dinner for two. Congratulations to Sharene Rausch, senior tradeshow specialist at The Scotts Co., for being this quarter's winner!
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